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Video Effectiveness: B2B marketers using video grow revenue 49% faster, with significant boosts in conversion rates and response rates for sales outreach.
Content Types and Frequency: Most common B2B tech videos include product demos, explainers, and webinars, with 30% of businesses producing videos monthly.
Performance Metrics: Essential KPIs for video success include engagement rate, conversion rate, and video views, with specific benchmarks for click-through rates and viewer engagement.
Enhanced Revenue Growth: Demonstrates how video can significantly accelerate revenue growth and improve marketing outcomes.
Informed Content Strategy: Provides insights into the most effective types of videos and optimal production frequency, aiding in strategic planning.
Data-Driven Optimization: Highlights crucial performance metrics and benchmarks, enabling continuous improvement of video marketing efforts for better ROI.
Benefit From Practical Tutorials And Strategic Insights, Ensuring You Remain At The
Forefront Of B2B Video Marketing.
"INhouse Video completely changed the game for me. It made things so much easier."
Lindy Belley
The Senior Marketing Manager at Financial Services HSO
“They're great at really coaching our team and our subject matter experts on how they can do it themselves to reduce the amount of time.“
Leah Baker
The Senior Brand Engagement Manager at Stoneridge Software